Empowering girls & women in sport
At INS Management, we are dedicated to transforming the landscape of female sports by offering specialised management services tailored to the unique needs of female athletes.
Our mission goes beyond traditional sports management; we strive to empower, elevate, and ensure that female athletes not only succeed in their careers but also leave a lasting impact on the sport.
Why we are unique
At the core of our approach is the understanding that personal branding is essential to long-term success.
We believe that when an athlete’s personal brand is strong, it creates a ripple effect—enhancing contract negotiations, unlocking commercial opportunities, and significantly elevating the visibility of the sport. We don’t just manage careers; we build legacies.
Our services
Contract management
We handle every detail, from negotiations to financial terms and legal support, ensuring our athletes are always in the best possible position.
Commercial Opportunities
We actively seek out endorsement deals, sponsorships, and brand affiliations that align with our athletes' values and aspirations.
Career Mentoring
Our mentoring goes beyond the field. We focus on personal branding, career planning, and sports mindfulness coaching, preparing athletes for a successful life both during and after their sports careers.
expanding horizons
We leverage our extensive network and partnerships across the United Kingdom and internationally to provide our athletes with unmatched opportunities.
Whether it’s facilitating transfers, organising youth exchanges, or hosting training camps and coaching clinics, we ensure our athletes have every advantage to grow and succeed.
The power ofpersonal branding
Personal branding is at the heart of our career mentoring services. We help athletes create and maintain a strong, recognisable image that resonates both on and off the field.
By promoting, positioning, and protecting our athletes' brands, we help them establish a presence and profile that lasts well beyond their playing years. This not only benefits the individual athlete but also promotes and positions the sport, inspiring the next generation and driving global visibility for women’s sports.
Making a Difference together
Under the expert leadership of Claire Smillie, our Head of Women's Sport, our process begins with understanding the unique needs and aspirations of each athlete or team.
With lived experience in professional elite sport and a business leader with multiple ventures, Claire develops strategic action plans for our athletes, creating endless opportunities for growth and success. Claire believes in working in partnership with our athletes, pushing forward together, and celebrating every achievement.
Commitment to excellence
We believe that when an athlete’s personal brand is strong, it creates a ripple effect—enhancing contract negotiations, unlocking commercial opportunities, and significantly elevating the visibility of the sport. We don’t just manage careers; we build legacies.
At INS Management, we are poised to make a significant impact, fostering an environment where female athletes are celebrated and supported uniquely and powerfully.